Last Drop: July’s Best Beauty Launches

Beauty

Products You May Like

Welcome to Last Drop, where you can discover the newest and buzziest beauty launches hitting shelves near you.


Too Faced Better Than Sex Foreplay

Better Than Sex Foreplay

Too Faced Better Than Sex Foreplay

Credit: Courtesy of Too Faced

Too Faced wants to Foreplay with your eyelashes. The brand known for its bestselling ‘Better Than Sex’ Mascara is back with the perfect primer to help elongate and volumize your lashes. Whereas many mascara primers are white and sometimes peek through your mascara if you don’t coat every lash, Foreplay comes in black, matching your mascara so know one will know your lashes got a little help. Doll like lashes are a few swipes away.


Oribe Côte d’Azur Incense

Côte d’Azur Incense

Oribe Côte d’Azur Incense

Oribe is upgrading your incense game. Arriving in a beautifully packaged box containing incense sticks and a golden incense holder. Offered in three distinct scents, we found ourselves gravitating toward Oribe’s signature Côte d’Azur fragrance—the bergamot and jasmine twist makes this the perfect scent for your next brunch party.


Ilia The Cleanse

The Cleanse

Ilia The Cleanse

Want to remove the day without stripping your skin of its natural oils? Enter Ilia’s latest product—The Cleanse. This gentle foaming cleanser will remove makeup, SPF, and pollution while leaving your skin hydrated and your skin barrier healthy.


Pattern Moisture Milk

Moisture Milk

Pattern Moisture Milk

Refresh your curls with Moisture Milk, Pattern Beauty’s latest launch. Formulated with amla oil, irish moss, and agave nectar, with every application, you are helping to prevent breakage and leaving your curls soft and hydrated. Pro tip from our Beauty Director, Danielle James: “I know it comes in a pump, but move it to a spray bottle for a lighter application. This has worked best for my Type 4 hair.”


HOLY SHARTS – 01 It’s So Effin Bright

HOLY SHARTS - 01 It's So Effin Bright

HOLY SHARTS – 01 It’s So Effin Bright

Need a palette that can Barbie-fy your makeup look and more? Enter KimChi Chic Beauty’s Holy Sharts! palette. Featuring 40 bright and bold shades, many in the pink range, this is the only palette you’ll need this summer.


Bakeup Tarantulash

Tarantulash

Bakeup Tarantulash

If you want stand out, spider-like lashes, Tarantulash is for you. The mascara is formulated with a vegetal wax blend to provide structure to your lashes. This mascara will give you bold, volumized lashes, while also keeping them healthy as the formula includes hyaluronic acid and vegetable collagen to condition and moisturize your eyelashes.


Headshot of Danielle James

Beauty Director

Danielle James is the Digital Beauty Director of ELLE.com. Previously, she was the Fashion and Beauty Director of HelloBeautiful.com and MadameNoire.com. She’s bylined for The Cut, InStyle, Allure, Business of Fashion, Nylon, Essence, Good Housekeeping, The Grio, and Huffington Post. Danielle enjoys sailing, thrifting, Japanese whiskey, Naomi Campbell’s runway walk, and Rihanna in the comment section. 

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