Lady Gaga Calls For ‘New Blood’ in the House of Gucci Trailer


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We’re far from the shallow now: Lady Gaga has transformed into a bona fide movie star at the center of MGM’s highly anticipated film House of Gucci, and if the new trailer is any indication, she’s out for blood. After meeting the dapper Maurizio Gucci (Adam Driver) and hearing him compare his family’s fashion empire to cake, she naturally decides “Gucci needs new blood,” and, well, we know where this on-the-nose foreshadowing leads—with Maurizio dead, killed by his ex-wife, none other than Gaga’s Patrizia Reggiani.

Important questions around the production still abound: Why does Gaga sound Russian? Does she sound Russian at all? Where can I get that cute fur hat? Will this film spark demand for vintage Gucci, and if so, will there be literally anything I can afford? Oh, and might Gaga beat out Kristen Stewart in this year’s Oscars race?

House of Gucci, out November 24, is based on Sara Gay Forden’s book of the same name, which chronicles how Reggiani became known as “the Black Widow,” arrested for assassinating Gucci on the steps to his office. Gucci’s death certainly isn’t the only high-profile murder in the world of high fashion, but it’s one of the most notorious, thus why a director like Ridley Scott would be lured into giving it the Hollywood razzle-dazzle. And by the looks of the trailer—especially that delicious line, “father, son, and house of Gucci”—he seems to have pulled it off. Watch the full video below.

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